major events in sports
In India, the sports industry has seen significant growth with major events like the Indian Premier League （IPL） for cricket, which attracts global attention. This event showcases local products such as cricket equipment made by Indian brands like SG and SS, which are popular for their quality and affordability. Additionally, the Pro Kabaddi League highlights traditional Indian sports, promoting local athletic gear and health products. These events not only boost sports enthusiasm but also support the local economy by featuring indigenous products.
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