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In 2017, India hosted several major sports events that showcased local products and culture. For instance, the Indian Premier League （IPL） cricket tournament featured various Indian brands like MRF, which supplied cricket equipment, and local food vendors offering traditional snacks such as samosas and chai. Additionally, the Kabaddi World Cup held in India promoted indigenous sports gear made from materials sourced within the country, including jute-based mats and cotton uniforms. These events not only highlighted athletic competitions but also emphasized the importance of supporting local Indian products, boosting the economy and cultural pride. |
