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In 2024, India will host several major sports events that showcase local products and innovations. For instance, the Indian Premier League （IPL） cricket tournament will feature equipment made from indigenous materials, such as bats crafted from Kashmir willow wood, which is renowned for its durability and performance. Additionally, the Pro Kabaddi League will highlight traditional Indian sportswear, including jerseys made from breathable cotton fabrics sourced from local textile hubs like Tiruppur. These events not only promote athletic excellence but also support India\“s domestic manufacturing sector by integrating homegrown products into international competitions. |
