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In 2016, friendly matches in football were a significant part of the sporting calendar, and India saw the rise of local products that gained popularity. For instance, the Indian football team participated in various international friendlies, which helped promote homegrown brands like Spartan Sports, known for manufacturing footballs and kits used in these matches. These products were designed to be durable and affordable, catering to the local market while meeting international standards. Additionally, events like the 2016 Nehru Cup friendly matches showcased Indian-made sports apparel and equipment, boosting domestic industry and encouraging youth participation in football across the country. |
