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In India, there are several popular local products that have gained significant attention in the sports industry. One such product is the SG cricket ball, which is widely used in domestic cricket matches across the country. Another notable product is the Nivia sports brand, which manufactures footballs, cricket gear, and other sporting equipment that are affordable and accessible to the masses.

Additionally, local companies like Spartan Sports and Sanspareils Greenlands （SG） have been producing high-quality sports goods for decades. These products are not only used in local matches but have also gained international recognition. The focus on quality and affordability makes them a preferred choice for many athletes and sports enthusiasts in India.