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In 2015, India hosted several major sports events that showcased local products and innovations. For instance, the Indian Premier League (IPL) cricket tournament featured equipment made from indigenous materials, such as bats crafted from Kashmir willow wood, which is renowned for its durability and performance. Additionally, during the Pro Kabaddi League, players used jute-based mats produced locally in West Bengal, highlighting India\“s traditional craftsmanship. The Indian Super League for football also promoted locally manufactured sports apparel, including jerseys made from cotton sourced from Indian farms, supporting the domestic textile industry. These events not only celebrated sports but also emphasized the quality and uniqueness of Indian-made products. |