Prabhat Shukla is Senior Copy Editor at ET Now with over 2.5 years of experience in reporting and strategic storytelling. He is a graduate in Economics (Honours) from Lucknow University and holds a Post-Graduate Diploma in English Journalism from the Indian Institute of Mass Communication (IIMC). He currently covers the technology and automobile beats, closely tracking developments across consumer tech, mobility, and innovation.
Technology has been at the core of his reporting, with cybersecurity being a key area of interest. He has reported extensively on major technology launches, often breaking news and covering launches first, and major industry events like indian mobile congress 2024 & 2025 where major theme for the 2025 edition was cyber secure India.
Also, he has broken several exclusive stories in the technology space. He has interviewed prominent technologists and industry leaders, bringing expert insights to a wider audience. His reporting focuses on accuracy, speed, and explaining complex technology trends in a simple and impactful manner.
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