Radisson Hotel Group has launched an AI-powered real-time hotel price matching feature designed to automatically detect and match lower publicly available rates for its properties listed on third-party booking platforms.
The feature, available on RadissonHotels.com, eliminates the need for guests to submit claims, screenshots or requests for rate verification. According to the company, the system automatically identifies eligible lower rates and applies them in real time, replacing the traditional Best Online Rate Guarantee process.
The technology is currently available across Radisson Hotel Group properties worldwide and covers rates listed on online travel agencies and booking platforms including Booking.com, Expedia, Hotels.com, Agoda, Priceline, Trip.com and MakeMyTrip, among others.
Gianni Di Fede, Global Chief Commercial Officer at Radisson Hotel Group, said, "Today’s travelers expect speed, simplicity and confidence when they book. Price matching is our commitment to ensuring that guests who choose to book directly with us never have to wonder whether they could have found a better deal elsewhere. By automating the process in real time, we are making direct booking simpler and more transparent while delivering greater value to both guests and hotel partners."
According to the company, when a guest finds a lower publicly available rate on an online travel agency or a search engine such as Google Hotels, the system verifies the rate difference and matches eligible rates automatically. |
