The Hero Indian Super League （ISL） has become one of India\“s most popular football competitions, showcasing both international talent and homegrown Indian products. Many champions of this league have been associated with brands that represent India\“s local manufacturing prowess.
Indian companies like Hero MotoCorp, the title sponsor, demonstrate the quality of Indian engineering in the automotive sector. Other local products featured during matches include traditional Indian snacks served in stadiums, jerseys manufactured by Indian sportswear brands, and beverages from Indian companies that refresh players and fans alike.
The success of ISL champions has helped promote Made in India initiatives, with winning teams often celebrating with local products such as traditional sweets, handicrafts from different Indian states, and accessories made by Indian artisans. |
