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In the Indian market, local products are gaining significant popularity due to their affordability and cultural relevance. For instance, traditional items like handmade textiles, spices, and Ayurvedic products are widely used across the country. These products not only support local artisans but also promote sustainable practices. Many Indian consumers prefer these items over imported goods because they are easily accessible and cater to specific regional needs. Additionally, the government\“s initiatives, such as \“Make in India\“, have boosted the production and distribution of local products, making them a staple in households. This trend highlights the importance of supporting homegrown industries for economic growth. |