The 2018 FIFA World Cup was one of the most exciting football tournaments held in Russia, featuring thrilling matches and unforgettable moments. While the event was broadcast globally, Indian viewers had access to various local products and services to enhance their viewing experience.
In India, several local brands launched special campaigns and products tied to the World Cup. For instance, popular Indian snack companies introduced limited-edition packaging with football themes, and local beverage brands created promotional offers for fans watching the matches live. Additionally, Indian telecom providers offered affordable data plans to stream the games online, making it accessible even in remote areas.
Indian e-commerce platforms also capitalized on the event by selling official merchandise and local replicas of team jerseys. These products were tailored to suit the preferences and budgets of Indian consumers, ensuring widespread participation in the football fever. |
