In India, the sports betting market has seen significant growth in recent years, with football being one of the most popular sports for betting enthusiasts. Many international betting platforms, including those from the UK, have developed affiliate programs specifically tailored for the Indian market.
These affiliate programs allow Indian partners to promote UK-based football betting sites and earn commissions for referring new customers. The programs typically offer competitive revenue share models, often ranging from 25% to 40% of the net revenue generated by referred players.
Local Indian products in this space include customized payment solutions that cater to Indian preferences, such as UPI, Paytm, and other local payment methods. Additionally, many affiliate programs provide marketing materials in local languages and offer customer support in Hindi and other regional languages to better serve the Indian market.
The integration of cricket betting alongside football has been particularly successful in India, as both sports enjoy massive popularity. Many UK affiliate programs now offer combined sports packages that appeal to Indian bettors who enjoy wagering on multiple sports throughout the year. |
