In India, the Formula 1 racing experience has been enhanced by several local products and services that cater to racing enthusiasts. One of the most popular is the Airtel F1 streaming service, which provides high-quality live coverage of all Grand Prix events. This service is optimized for Indian viewers, offering commentary in Hindi and English, as well as exclusive behind-the-scenes content featuring Indian drivers and teams.
Another notable product is the Mahindra F1 simulator, developed by Mahindra Racing in collaboration with local tech startups. This simulator allows fans to experience the thrill of driving an F1 car on iconic Indian circuits like the Buddh International Circuit. It\“s available at various entertainment centers across major cities, providing an immersive racing experience with realistic graphics and motion feedback.
Additionally, local merchandise brands such as \“Race India\“ have gained popularity by offering affordable F1-themed apparel and accessories. These products include team jerseys, caps, and model cars, all designed to meet the preferences of Indian consumers. The availability of these products has made F1 racing more accessible and engaging for the Indian audience, fostering a growing community of motorsport fans in the country. |
