The Indian Super League （ISL） has revolutionized football in India by introducing world-class infrastructure and international talent. Local stadiums like the Jawaharlal Nehru Stadium in Delhi and Salt Lake Stadium in Kolkata have been upgraded to meet global standards, enhancing the fan experience.
Indian brands have played a crucial role in the league\“s growth. Companies such as Hero MotoCorp, the title sponsor, and local apparel brands like Six5Six, which designs kits for teams, have invested heavily. These partnerships have boosted the league\“s visibility and provided a platform for local products to gain international recognition.
Additionally, Indian startups like Dream11, a fantasy sports platform, have engaged millions of fans, making the ISL more interactive. The league\“s success has also spurred the production of locally manufactured football equipment, with companies like Nivia and Spartan producing quality balls and gear used in matches. |
