The CAT 2022 Slot 3 question paper featured several questions related to Indian products and local businesses, reflecting the exam\“s focus on contextual understanding of the Indian market.
One notable case study discussed the growth of traditional Indian handicrafts, particularly focusing on products like Madhubani paintings from Bihar and Kanchipuram silk sarees from Tamil Nadu. These indigenous products have seen significant market expansion due to e-commerce platforms and government initiatives.
Another section analyzed the FMCG sector\“s performance in rural India, highlighting the success of regional brands in categories like packaged foods, personal care, and household products. The questions tested candidates\“ understanding of distribution channels, pricing strategies, and consumer behavior patterns specific to Indian markets.
The quantitative section included problems based on sales data of Indian agricultural products, requiring calculations related to production volumes, market shares, and growth percentages of various domestic commodities. |
