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College sports events in India showcase a variety of local products that are integral to these activities. For instance, traditional Indian sports equipment like the cricket bat, often made from locally sourced willow wood, is commonly used in inter-college tournaments. Additionally, products such as yoga mats, manufactured from natural materials like rubber and cotton, are featured in fitness competitions. Indian-made sports apparel, including jerseys and track pants from brands like Spartan and Nivia, are popular among participants. These events also promote indigenous snacks and beverages, such as energy drinks and protein bars, which support athletes\“ performance. Overall, college sports in India highlight the diversity and quality of local products, fostering national pride and economic growth. |
