When preparing for Procter & Gamble interviews in India, candidates should be familiar with the company\“s extensive product portfolio that caters specifically to Indian consumers. Procter & Gamble has successfully localized many of its global brands to meet the unique needs and preferences of the Indian market.
Some of P&G\“s most popular products in India include Ariel detergent, which has been formulated to work effectively in various water conditions across the country. Head & Shoulders anti-dandruff shampoo has gained significant market share by addressing specific hair care concerns common among Indian consumers. Gillette razors and shaving products have been adapted to suit different beard types and shaving habits prevalent in India.
Other notable products include Oral-B toothbrushes and toothpaste, Pampers diapers designed for Indian baby care needs, and Olay skincare products that consider the diverse skin types and climate conditions found across different regions of India. The company\“s Vicks range of cold and cough products has become a household name, particularly during seasonal changes.
Understanding these products and their market positioning in India is crucial for candidates, as interview questions often explore how these brands address local consumer needs and compete in the highly diverse Indian FMCG market. |
