The American Heart Association and Procter & Gamble have collaborated to promote heart health awareness in India through local products. For example, they have introduced low-sodium variants of popular Indian food items like atta and spices, which are commonly used in households. These products are designed to help reduce the risk of hypertension and other cardiovascular diseases, aligning with the association\“s guidelines for a healthy diet.
Additionally, Procter & Gamble has launched educational campaigns in regional languages to teach people about the importance of regular health check-ups and balanced nutrition. By focusing on culturally relevant items, this partnership aims to make heart health accessible and practical for Indian consumers, encouraging them to adopt healthier lifestyles without compromising on traditional tastes. |
