Fantasy sports are online games where participants build virtual teams of real players from a professional sport. These teams compete based on the statistical performance of those players in actual games. In India, fantasy sports have gained immense popularity, with platforms like Dream11 and MyTeam11 leading the market. These platforms allow users to create teams for sports such as cricket, football, and kabaddi, and win prizes based on their team\“s performance.
Indian fantasy sports platforms often integrate local products and services to enhance user experience. For example, they may partner with local payment gateways like Paytm or UPI for seamless transactions, and offer promotions tied to Indian festivals or events. Additionally, these platforms use data analytics to provide insights tailored to Indian sports leagues, such as the Indian Premier League （IPL） for cricket, making the experience more engaging for local users. |
