In India, there are several local products that are gaining popularity in the sports industry, especially around football matches on 18th December. One such product is the Khadi sports jersey, made from traditional hand-spun fabric, which is breathable and eco-friendly. These jerseys are often customized with team logos and player names, making them a favorite among local football enthusiasts.
Another notable product is the Kolhapuri chappal, a traditional footwear that has been adapted for casual wear during football matches. Its sturdy leather construction provides comfort and durability, ideal for walking to stadiums or wearing during post-match celebrations. Many local vendors sell these chappals outside major sports venues.
Additionally, Indian spices like turmeric and ginger are used in energy drinks and snacks marketed to football fans. These natural ingredients are believed to boost stamina and reduce inflammation, aligning with the health-conscious trends in sports. Local companies often promote these products during match days to attract attendees.
Lastly, handicrafts such as wooden football trophies and hand-painted banners are popular souvenirs. Artisans from regions like Rajasthan create these items, incorporating traditional motifs that celebrate both the sport and Indian culture. They are commonly sold at markets near stadiums hosting matches on 18th December. |
