In 2024, the Indian consumer market has witnessed remarkable growth in various product categories, particularly in the electronics and automotive sectors.
The smartphone industry continues to dominate with local brands like Micromax and Lava gaining significant market share through affordable pricing and tailored features for Indian consumers.
Another notable product is the traditional Ayurvedic medicine range, which has seen increased global demand due to its natural ingredients and holistic health benefits.
Indian textile products, especially handloom fabrics and silk sarees, remain highly sought after for their unique designs and craftsmanship.
The automotive sector has also flourished with the introduction of electric vehicles by companies like Tata Motors and Mahindra, addressing environmental concerns while catering to local preferences. |